The Fueled by Purpose Marketplace elevates female-founded businesses that are addressing social issues and supporting a variety of causes. This week’s featured founders are Sheba Fideler and Rosie DeSimone of BIG LOViE.
From the start, these business partners knew they wanted to use BIG LOViE as a vehicle for giving back.
BIG LOViE has partnered with Susan G. Komen San Diego as the organization gears up for its annual More Than Pink dinner, which is going entirely virtual on May 29. BIG LOViE has launched a campaign featuring a new blanket style that will donate a portion of the proceeds of every sale to the cause.
“We just created a new Dream Collection ‘One’ blanket to support the COVID crisis with 25 percent of sales going to the front line,” said Fideler. “With the empowering message of ‘WE ARE ONE. EARTH. PEOPLE. LOVE’, it’s symbolic of the true connectiveness we share with each other and the entire world we live in.”
Ranch & Coast featured BIG LOViE on their Connect Philanthropy page, which is often dedicated to local San Diego and North County residences doing their best to bring some good into the world. Rosie DeSimone sits down with Deanna Murphy to talk about BIG LOViE and her partnership with long-time friend Sheba Fideler.
Minneapolis-based entrepreneur Sheba Fideler partners with Rosie DeSimone to launch her fourth company, BIG LOViE, focused on healing and kindness.
“Working with women entrepreneurs on a mission that keeps healing, love and comfort at the forefront of what we do is something I’ve been craving for a long time,” said Fideler.
Lake Society Magazine features Co-Founder Sheba Fideler, a 30 year resident of Lake of the Isles. This year she joined forces with her long-time friend Rosie DeSimone to create a company dedicated to making soft, luxurious products; helping people connect and feel loved; and developing a program for giving back to those in need.